Description of Module
In this module you learn how large retailers quietly and indirectly persuade shoppers to open their wallets/purses. You will understand how salespeople may increase the yield (sales) from existing customers by giving them good customer service and offering them the choice to buy additional products or services that they had not necessarily thought they needed.
Objectives of Module
This module will cover the following:
- Preparing for the sales situation
- Understanding selling and cross-selling objectives
- Contacting customers
- Charting customer needs
- Selling appropriate products or services
Skills developed in this Module
- Teamwork
- Leadership and taking the initiative
- Commercial awareness
- Problem-solving
- Entrepreneurial behaviour
- Collaboration